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As well as being the
founder of a global life coaching & mentorship brand,
Ali also runs a luxury holiday home business with her husband, James and is the COO of their family home with 2 teenage sons & a Sprocker Spaniel called Rocky.
Her first career
started in the late 90’s as an IT consultant in the retail industry for Accenture
- one of the leading multi-national professional companies in IT and consulting services, achieving early promotions & maximum bonuses along the way!
After leaving London to start a family in Yorkshire, she made the move into industry where she led & motivated a global team for Asda/Walmart to change the way in which online services & platforms were updated in the digital age.
It was here that the juggle of motherhood & career progression took it's toll on her health, and the guilt and reminder of her dream to be a present mum ended up in spectacular burnout that lead her to making
the brave decision to leave her big title and big pay cheque
to live a big happy life
From experiencing so much loss in a short period of time
- a dead end in her career, the witnessing of her Mum die a long drawn out death to Alzheimer’s, complete heartbreak & near divorce, diagnosis of PTSD, Clinical Depression, Insomnia, disordered eating & body dysmorphia - where she ‘lost herself & her mind’, she remembered who she was and in doing so
reclaimed & rebuilt her life,
by aligning to love and creating joy
Ali believes that
we are all in control of our own lives
and our own destiny
She believes that
all storms in life come to clear our path to more peace & happiness
rather than destroy or disturb it
She believes that
we can experience a breakdown, that leads us to breakthrough, grow stronger, rise up and lead us to something that we never thought was possible
- in other words a miracle!
She reframed her ‘breakdown’ as a period of empowerment,
breaking down the beliefs of her childhood conditioning, forming new & personal opinions of success, work, relationships, health, life, love, faith & spirituality.
Ali now lives a life she has purposefully created
since 2017 which is centred around love and brings her so much happiness & peace; love for herself, love for all the people in her life and love for what she does and how she does it.
She continues to
break down, breakthrough & rise again
to meet more miracles every step of
the way. And she believes you can too.